It’s easy, when your eyes are fixed firmly on the prize, to underestimate the importance of innovative and disciplined program management. A staggering 70% of projects fail, a statistic that underlines the importance of effective and smart project management in delivering the innovations that could transform your business. The bigger the ambition, the more vital project management becomes in delivering those aims.
Genioo is a disruptive and intelligent project management consultancy that helps deliver genuine value for its clients’ critical projects through an innovative, reengineered process that has success built in from the very start. "I am passionate about seeing critical projects come to fruition,” says Genioo CEO and Founder Frédéric Brunner. “Projects, and the benefits that arise from them, are universal drivers of change that can transform, innovate and improve operations, in any field or geography. They transport you to the future you imagined.
A unique approach
Brunner has worked for some of the biggest names in the field. An experienced entrepreneur, with a strong track record in life sciences and management consultancy, he started Genioo in 2012, with the aim of helping clients create exciting futures for their companies through transformative programs.
Genioo’s approach to helping clients deliver change is unique, combining the rigor of consulting, the agility of staffing, and the power of enablement by coaching on the job. “This unique combination allows us to deploy a talented and agile multi-disciplinary team carefully selected from over a thousand consultants, independent professionals and SMEs in an orchestrated manner,” Brunner explains..
“We help clients shape every aspect of project delivery from achieving buy-in, managing expectations, evaluating client feasibility, and ensuring orchestration and logistics, through a reverse-engineered process that works backward from the original ambition.” Genioo customises the entire program and we fully support our clients’ transition to the new. “Success comes when the project, and its ambitions, are fully hard-wired into how the company works,” says Brunner.
Go for Wow
‘Go for Wow’ is a concept embedded in Genioo’s values. “Either you feel its wow, and you want more of it, or you don’t feel its wow. It’s a very simple test,” Brunner explains. “For me, the best moment is when people are wowed, and this is only reachable through a perfect combination of the client’s force and our own. The trick is in creating a desirable version of the future, because the moment the client can see a future in front of them, that they like, they then see what we do as an enablement to get to that future.”
STADA: a company-wide transformation
Genioo enjoys an ongoing relationship with STADA, a leading manufacturer of high quality pharmaceuticals; the two working together on STADA’s recent transformation journey. The relationship had a strong partnership focus from the very beginning, enabling STADA executives and managers to think and plan together, with their teams, on how to implement their vision. In a second phase, the partnership was more focused on enabling STADA to design and implement the modules needed to successfully transform. Genioo helped STADA across many of its internal operations and functions, including the restructuring of the procurement function. “
“We have a deep and trusted relationship with STADA, a relationship we aspire to have with all our clients,” Brunner enthuses of the ongoing work with the pharmaceutical.
"It’s a real partnership in the purest sense of the word, where you give before you get. To achieve something worthwhile you need to align on achieving these goals. We work and solve problems together. We have a one-team approach. There’s no STADA or Genioo team, instead there’s a project team consisting of STADA and Genioo people. If it’s not working, we fail together, and if it is working, we succeed together. It really is the best feeling!"